Master of Communication (Mixed Mode)

(R3/321/7/0001)(05/26) (A7014)

 Programme Educational Objectives (PEO)

 

Programme Objectives are specific goals consistent with the mission and vision that are responsive to the expressed interest of programme stakeholders, describing the expected achievements of graduates in their career and professional life few years after graduation.

  1. To produce practitioners who can propose and evaluate advanced knowledge with critical and analytical thinking to function effectively in the media and communication field.
  2. To produce practitioners who can manage personal and entrepreneurial skills to accomplish strategic and innovative goals in various work-related and society-related environments.
  3. To produce practitioners who can perform functional work competencies and leadership qualities to perform effectively in diverse media and communication settings.
  4. To produce practitioners who can exemplify ethical and professional conduct to maintain sustainable practices towards life-long learning.

 

Programme Learning Outcomes (PLO)

 

Upon completion of the programme, graduates will be able to:

No

Programme Learning Outcome

PLO1:

Generate advanced knowledge in the media and communication fields

PLO2:

Evaluate advanced knowledge for the improvement of media and communication fields

PLO3:

Adapt advanced skills to resolve issues in the media and communication fields

PLO4:

Prioritise teamwork, professional networking, and anticipatory thinking in the media and communication fields

PLO5:

Incorporate advanced normative communication skills to diverse audiences in the media and communication fields

PLO6:

Support digital communication plans through various contexts in the media and communication fields

PLO7:

Evaluate empirical data with critical thinking to gain insight into the media and communication fields

PLO8:

Adapt relevant leadership styles, integrated problem solving, and autonomous decision-making within diversified environments in the media and communication fields

PLO9:

Prioritise self-advancement and strategic thinking for continuous professional development, fostering sustainable growth in the media and communication fields

PLO10:

Conceptualise entrepreneurial ventures with stakeholders’ collaboration in the media and communication fields

PLO11:

Prioritise ethical standards, professionalism, and self-awareness in the media and communication fields

 

For more information, log on to https://ipsr.utar.edu.my/mcomm.php